San Jose Dance Theatre: Logo Main
San Jose Dance Theatre was established in 1965. It is the original ballet company in the area, holding the longest running Nutcracker production in the area as well. They are known for their professional quality performances and exceptional ballet training.
Logo Concept
LETTERS: The key letters S, J & D can be found within the logo mark
MOVEMENT: The expressive quality of diagonal lines conveys movement
MUSIC: The logo is reminiscent of a treble clef, signifying the important role music plays in partnership with dance
INFINITY: Abstracted infinity symbol represents the constant cycle of training that ballet requires, as well as perpetual alumni involvement
Root Legacy: Branding - Logo Main
Legal firm offering Estate Planning & Trust Administration in a holistic way. Root Legacy offers peace of mind, rather than just a stack of documents. It is important to this company to convey the fact that the client will pass on more than just their assets. The legacy of a human being includes personal values, stories, and advice as well.
Logo Concept:
ROOT: family roots, grounded & strong
LEGACY: carrying more than just money on through the family line
PLANT: representation of a family tree, a living thing (living legacy), continual growth
PEN NIB: representation of recording history, taking notes, developing a plan, signing paperwork
Branding: Baggage Claim
Concept piece created for a fictional business.
Baggage Claim is the first and only in-airport clothing rental service, providing travelers with a curated vacation wardrobe that can be picked up and dropped off at arrivals and departures.
Integrated Financial Benefits
Integrated Financial Benefits provides full-service financial planning and consultation, with an emphasis on personal connection and long-term success.
Branding: Breakers Roller Rink & Rooftop Bar - Main Logo
Concept piece created for a fictional business.
Breakers Roller Rink & Rooftop Bar has panoramic ocean views, craft cocktails, and regular events. This indoor/outdoor roller rink marries 70s/80s roller disco nostalgia with a modern twist.
Tanked Coral Café + Lounge
Tanked is a coffee shop with a mission to educate patrons on responsible coral cultivation & conservation. Inspired by cat cafes that originated in Taiwan, Tanked Coral Cafe is a community hangout with a coffee shop atmosphere. Behind the cafe is a hidden speakeasy called Acropora. It offers an “if you know, you know” experience and immersive lifestyle, right in line with the current speakeasy craze.
BRANDING: Tricia McKeown
Personal business brand for Tricia McKeown
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© Sour Pea Design
The Fresh: Vegan, Sustainable, Cruelty-Free Skincare
Case study with @brand.brief
🌱 Vegan skincare company based in Sweden
🌱 Sustainable ingredients and packaging
🌱 Cruelty-free
Deliverables: Logo, Packaging, IG & Pinterest content
Hashtag: #brandbriefthefresh
POSTER: The Nutcracker, presented by San Jose Dance Theatre (SJDT)
San Jose Dance Theatre’s 55th Annual production of The Nutcracker. Multiple promotional pieces created for this show, including business cards, postcards, ticket vouchers, social media material, web images, posters, etc.
POSTER: Sleeping Beauty, presented by San Jose Dance Theatre (SJDT)
San Jose Dance Theatre’s Spring 2020 program, Sleeping Beauty. Promotion created for this show: poster, social media images.
POSTER: Innovations, presented by San Jose Dance Theatre (SJDT)
San Jose Dance Theatre’s Contemporary program for 2020, Innovations. Promotion created for this show: poster, social media images.
CFDA Newslines: Winter 2015
Winter 2015 issue of "CFDA Newslines" - the official magazine of the California Funeral Directors Association
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© Sour Pea Design
Western Carwash Association Express: 2018, Q2
WCA Express is the official publication of the Western Carwash Association.
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© Sour Pea Design
Magazine: The Nugget - publication of Sacramento District Dental Society (SDDS)
The Nugget - publication of Sacramento District Dental Society (SDDS)
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© Sacramento District Dental Society
MAGAZINE: California Veterinarian (for CVMA)
The California Veterinarian is the bi-monthly magazine of the California Veterinarian Medical Association (CVMA).
Average page count: 40-60
Program for Rotary 5170's annual District Conference
Program for Rotary 5170's annual District Conference (28 pages)
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© Sour Pea Design
EVENT: Rotary District 5170 District Conference (2017)
Annual Conference for Rotary District 5170.
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© Sour Pea Design
EVENT: 2023 Pacific Veterinarian Conference (CVMA)
The Pacific Veterinary Conference is a 4-day networking & continuing education event, presented by California Veterinary Medical Association (CVMA)
EVENT: 2022 Pacific Veterinary Conference
The Pacific Veterinary Conference is a 4-day networking & continuing education event, presented by California Veterinary Medical Association (CVMA)
BROCHURE: 2022 CVMA Fall Seminar
The Fall Seminar is a 3-day networking & continuing education event in Palm Springs, presented by California Veterinary Medical Association (CVMA)
Membership Brochure for Hearing Healthcare Providers
Membership Brochure for Hearing Healthcare Providers
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© Sour Pea Design
Membership Brochure for Western Carwash Association
Membership Brochure for Western Carwash Association (WCA)
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© Sour Pea Design
Hear & Now News: Winter 2015
Winter 2015 Newsletter for Hearing Healthcare Providers
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© Sour Pea Design
Book Cover
Book Cover for Christie Cuthbert (“Mom! I Farted in Church”)
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© Sour Pea Design
BUTTON: City of Sacramento LGBTQIA+ Employee Resource Group
City of Sacramento LGBTQIA+ Employee Resource Group makes an impact by bringing city employees together, updating policies, and educating.
Fold the Cheese sticker
“I can’t show you everything, David”
“Well, can you show me ONE thing?!”
Any Schitt’s Creek fans in the house? Moira & David Rose fan club, reporting for business.
Glass Everywhere
Madame Vice President Kamala Harris & so many others are smashing their way through the glass ceiling. Let’s put some shoes on & get to work.
This design available on stickers, magnets, prints & apparel.
AOC sticker
“Representative Yoho put his finger in my face. He called me disgusting. He called me crazy. He called me out of my mind. He called me dangerous.
Representative Yoho called me — and I quote — a FUCKING BITCH.
I am here because I have to show my parents that I am their daughter.
And that they did not raise me to accept ABUSE FROM MEN.”
— Alexandria Ocasio-Cortez, U.S. Representative for New York’s
14th congressional district & overall badass